Unwind
For Unwind Summer School, I had the unique opportunity to contribute across multiple dimensions: teaching, rebranding, and filmmaking. This multi-faceted project aimed to capture the energy, vision, and soul of an initiative that has been enriching young Muslim lives since 1999. My rebranding approach balanced professionalism with creativity, resulting in a bold new identity that visually echoes Unwind’s mission—nurturing faith, character, and community. Alongside this, I produced a vibrant short film over two weeks, documenting the essence of the summer school through dynamic visuals and heartfelt storytelling. More than a promotional piece, the film serves as a window for parents and supporters to witness how Unwind cultivates growth, joy, and Islamic values in the next generation.
Redefining Identity
Unwind’s refreshed brand identity reflects the vibrancy and values of its mission. The logo and color palette were designed to symbolize growth, creativity, and a rooted commitment to Islamic ethics. This visual transformation bridges the gap between tradition and modernity, ensuring the brand resonates with both young participants and parents.
Story in Motion
Over two weeks, I filmed the day-to-day rhythm of Unwind—lessons, laughter, spiritual moments, and sibling-like bonds between students. The resulting short film isn’t just a recap; it’s a cinematic journey into what makes Unwind special. It’s a tool for parents and supporters to feel part of the experience and vision.
Experience & Impact
Unwind is more than a summer school—it’s a vibrant community space where Islamic values are not just taught, but lived. The promotional visuals capture this unique balance of fun, discipline, and deep-rooted identity formation. The atmosphere is one of joy and growth, leaving a lasting impression on every child who attends.
Watch the full film.
